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                    <text>International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

Point of View from the Perspective of an Accountant to
Independent Auditing with the New Turkish Commercial
Code
Güler F. Ünal Uyar
Akdeniz University, Antalya, Turkey
gulerferhan@hotmail.com
Halit Görmez
Akdeniz University, Antalya, Turkey
Bülent Kınay
Akdeniz University, Antalya, Turkey
In 01 July 2012, the enactment of the Turkish Commercial Law (no 6102)
led to significant changes, especially in the field of independent auditing.
These changes include the determination of the persons or organizations
for independent audit companies and auditors.
These regulations with the other regulations in the new Turkish
Commercial Law, will mostly affect Professional groups. For this reason, 29
females, 64 males, including 93 public accountants registered in the
Chamber of Certified Public Accountants of Antalya asked for expectations
by a survey about the new Turkish Commercial Law. In the first part of the
questionnaire includes demographic data such as age, education and
gender, the second part includes multiple-choice questions concerning the
audit process, the last part includes five-point Likert scale questions about
how professionals will be affected. The results were analyzed by SPSS
package program.
Keywords: New Turkish Commercial Law, Independent Auditing,
Accountants.

132

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GORMEZ, Halit
BULENT, Kinay</text>
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                <text>In 01 July 2012, the enactment of the Turkish Commercial Law (no 6102)  led to significant changes, especially in the field of independent auditing.  These changes include the determination of the persons or organizations  for independent audit companies and auditors.  These regulations with the other regulations in the new Turkish  Commercial Law, will mostly affect Professional groups. For this reason, 29  females, 64 males, including 93 public accountants registered in the  Chamber of Certified Public Accountants of Antalya asked for expectations  by a survey about the new Turkish Commercial Law. In the first part of the  questionnaire includes demographic data such as age, education and  gender, the second part includes multiple-choice questions concerning the  audit process, the last part includes five-point Likert scale questions about  how professionals will be affected. The results were analyzed by SPSS  package program.  Keywords: New Turkish Commercial Law, Independent Auditing,  Accountants.</text>
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                    <text>International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

The Influence of Local Governments over the
Transformation in Inspection Understanding of Turkey
on Tutorship Inspection
Feyzullah Ünal
Dumlupınar University, Kütahya, Turkey
funal@dumlupinar.edu.tr
Selami Erdoğan
Dumlupınar University, Kütahya, Turkey
erdogans274@mynet.com
The expansion in the functions and activities of public administration in last
years led to the administration more systematic and convenient with the
scientific rules. However, the expansion and frequency for the functions
and activities of the administration brought about inertia in bureaucracy,
red taping and corruption and the complaints of the governed about the
activities of the administration. All these developments led to invent,
develop and use the contemporary inspection methods and techniques.
Local governments are the governmental administrative units which are
investable and complementary parameters of the public administration
together with the central government in almost all countries. During the
historical progress, the local governments has been transformed into the
essential institutions in executing the local services by providing the
productivity and effectiveness and enhancing the democratic possibilities.
Local governments are the closer and at the lower level administrative
bodies. The power and the functionality of local administration is directly
relevant with the level democracy in any given society. In analysing the
legal and structural transformation of public administrative inspection in
last years of Turkey, it can be seen that the important problems are still
remaining under the inspection of administration for the tutorship. In this
presentation, the influence of the transformation emerged in the
understanding of inspection in the public administration over the tutorship
inspection of local administration has been elaborated and offered some
new solutions for the problems which may arise during this process.
Keywords: Public Administration, Local Administration, Inspection,
Tutorship Inspection, Local Autonomy.

122

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                    <text>International Conference on Economic and Social Studies (ICESoS’13), 10-11 May, 2013, Sarajevo

The Influence of Local Governments over the Transformation in Inspection
Understanding of Turkey on Tutorship Inspection
Feyzullah Unal
Dumlupinar University, Kutahya, Turkey
funal@dumlupinar.edu.tr
Selami Erdoğan
Dumlupinar University, Kutahya, Turkey
erdogans274@mynet.com

Abstract
The expansion in the functions and activities of public administration in last years
led to the administration more systematic and convenient with the scientific rules.
However, the expansion and frequency for the functions and activities of the
administration brought about inertia in bureaucracy, red taping and corruption and
the complaints of the governed about the activities of the administration. All these
developments led to invent, develop and use the contemporary inspection methods
and techniques. Local governments are the governmental administrative units
which are investable and complementary parameters of the public administration
together with the central government in almost all countries. During the historical
progress, the local governments has been transformed into the essential institutions
in executing the local services by providing the productivity and effectiveness and
enhancing the democratic possibilities. Local governments are the closer and at the
lower level administrative bodies. The power and the functionality of local
administration is directly relevant with the level democracy in any given society. In
analyzing the legal and structural transformation of public administrative inspection
in last years of Turkey, it can be seen that the important problems are still
remaining under the inspection of administration for the tutorship. In this
presentation, the influence of the transformation emerged in the understanding of
inspection in the public administration over the tutorship inspection of local
administration has been elaborated and offered some new solutions for the problems
which may arise during this process.
Keywords: Public administration, local administration, inspection, tutorship
inspection, local autonomy

Introduction
In the discipline of public administration, the changing process has been initiated in 1980s
and prolonged until now has influenced deeply the understanding of public administration
in Turkey as various countries and led to the legal and structural transformation. The most
important step in this changing the novelties suffered the control mechanisms and its
implementations. The old fashioned inspection in classical public administration contains
the punishment of the personal who committed the mistake was replaced by the
understanding of inspection consist of preventive approach to take precaution before

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�International Conference on Economic and Social Studies (ICESoS’13), 10-11 May, 2013, Sarajevo

creating the mistakes and faults and depending upon the guidance function for employees
and result and process-based parameters.
Local governments as the main parameter of the public administration are governing
bodies which has the separate entity and autonomy as well as public entity. Central
government attempts to control and take under provision the local governments in order to
prevent the abasement of the authorities given by the central government contrary to the
legal rules and the common interests, unity and the integration of the state and create the
harmony and coordination in the state services.
Local governments are bound to be supervised by the central government because it is the
direct representative of the central government. Nevertheless, overcontrol and excessive
surveillance of the local governments may lead to prevent the development of the potential
governance capacity of the local governments. However, the guardianship inspection of the
central government over the local governments can be hampered by the convenient balance
between the local autonomy and benefits expected from the inspection.
The regulations concerned with the guardianship inspection over the local governments put
in an appearance in Constitution and the laws. The extents, aims and the constrains of the
guardianship inspection should not be directed into the propriety control because of the
ambiguity of the legal framework. However, the guardianship inspection of local
governments may give harm their local autonomies. For this reason, this surveillance
should be in minimum level and in accordance with the legal framework. In this
presentation, the influence of the transformation within the understanding of the control
over the guardianship inspection of the local authorities and how this transformation led to
some legal and structural changings and existing problems and their ways of solution
concerned with this transformation will be subjected into the detailed analysis.

Transformational Analysis of the Inspection Understanding in Turkey
New public administration understanding emerged as a reaction and alternative of
traditional and classical approach turned into the paradigm which is prevalent,
transforming, directing and interpreting the changings in the activities, structure of the
economic and executive system in 1980s (Bilgiç, 2003:36). This paradigm transformation
in the discipline of the public administration since 1980s became effective in Turkey and
implemented into the legal regulations in 2000s. This transformation suffered in the scope
of the public administration reflected into the inspection mechanism with the peculiarities
of focusing on the factual trues and convenience with the legal regulations, adequacy on
the new requirement and conditions and referring the contemporary inspection techniques
and mechanisms.
In this context, Public Fiscal Management and Inspection Code with 5018 number entered
into force in 2003 separates the inspection as the internal and external control. In
accordance with this Code, the internal control can be operated by the internal auditor and
internal control has been defined as the guidance, independent and objective security
building activities as well as inspecting the public administration to be governed in
accordance with the principles of efficiency, effectiveness and productivity (Article 63).

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�International Conference on Economic and Social Studies (ICESoS’13), 10-11 May, 2013, Sarajevo

The external control is the providence of the supreme court of public accounts after
spending the expenditure and its aim is the elaboration of the fiscal activities, decisions and
transactions of the government within the framework of political accountability of the
public administrations in accordance with the targets and plans determined bu the legal
regulations (Art 68).
The aim of inspection in the local government codes (Provincial Special Administration
and Municipalities) is to help the presentation of the mistakes in the activities and
transactions of the local governments and provide the improvement of the employees and
organizations and ultimately make the government and control system more reliable
coherent. In accordance with these targets, other aims of the inspection for the local
governments are to analyze the services which have been realized impartially and within
the framework of performance criteria and quality standards and to report the obtained
results for the concerned people (Provincial Special Administration and Municipalities
Codes Art. 37 and Obligation Law Art. 54). One thing to bear in mind here is to
overemphasizing the guidance function of the inspection and to focus on the human-based
understanding of the control mechanism.
The Aim, Extent and Constrain of the Guardianship Inspection
Guardianship inspection is the inspection of the local governments by the other
governmental institutions excluding the local authorities within the limits of the rules and
laws (Gözübüyük 1976: 158). Guardianship inspection is realized by the executive body,
institution and office authorized by the legal sources and this control has been limited with
the constrains determined by the law. Guardianship inspection is implemented in order to
provide the harmony in public services and secure the common interests of the state over
the activities, transactions, bodies and employees of the local authorities (Arslan,
1990:508-510; Gürsoy, 1987:8-9; Aktan, 1976:4). Impliedly, Guardianship inspection is a
kind of guarantee for the people benefited from the public services as well as the central
governments and local authorities.
The reasons of the guardianship inspection implemented by the central government over
the local authorities have been determined in 127 Article of 1982 Constitution. According
to the Constitution, the central government has the authority of guardianship inspection in
order to “provide the social interest” and “duly satisfaction of local necessities”. It means
that the Constitution allows for the guardianship inspection and the inspection for the
compliance with laws. This constitutional regulation has become the source and legitimacy
ground of the strong guardianship inspection over the local governments (Eryılmaz,
1997:29; Geray, 1993:31; Çoker, 1992:6).
European Autonomy Charter of Local Governments which Turkey signed by putting some
reservations includes the regulations pertaining with the guardianship inspection over the
local authorities. 8th Article of the Charter is directly relevant with the nature, extent and
way of implementation for the guardianship inspection. According to the Charter, the
executive governmental inspection of the local authorities can be implemented just only in
situations determined in the law and just only aims to provide the compliance with the
principles of the Constitution (Keleş, 1995:14). European Autonomy Charter of Local
Governments which Turkey signed by putting some reservations is principally limited with
the inspection for the compliance with the law in respect of executive guardianship (Yeter,

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�International Conference on Economic and Social Studies (ICESoS’13), 10-11 May, 2013, Sarajevo

1996:6; Gönül: 1993:33). The task, duty, responsibility of the direct local authorities is
constrained with the inspection for the compliance with the law.
Implementation Ways of Guardianship Inspection
In this kind of guardianship inspection, the inspector people and bodies are openly
determined and the scope of inspection is regulated with laws. A public servant or a public
institution or a body can be demonstrated as the guardianship post (Tezcan, 1995:268).
Turning over of the guardianship inspection is not possible and this authority cannot be
used by other bodies and institutions.
The guardianship inspection is a kind of inspection committed by the institutions placed in
the central government or their representative in local places or back country. In this
context, President of the Republic, Prime Minister, Council of Ministers, Ministry of
Internal Affairs, other ministries, State Supervisory Council, Prime Ministry and Ministry
of Finance Committee of Inspection, Ministry of Labor and Social Security, court of State
and Court of Accounts and other relevant institutions and organizations and their
representatives in back country have the authority of the inspection (Bozoğlu, 1996:18;
Başsoy, 1993:300). However, the guardianship inspection over the provincial special
administrations, municipalities, and relevant institutions or local government unions has
been realized and some into enforcement by the local authorities as the representatives of
Ministry of Internal Affairs and within the back country.
The central government has under the subjection of the continuous inspection in order to
provide the compliance of all local authority transactions in accordance with the common
methods of the state. The guardianship inspection over the local governments principally
provides balance between de facto and de jure. This inspection can be implemented against
the negative activities such as the ignorance, negligence and mistakes of the public
servants (Onar, 1966:633).
The activities of provincial special administrations and the authority of the guardianship
inspection can be implemented just only the public servants who are not elected (Coşkun,
1976:32). The elected public servants are frequently inspected by the usual transactions
such as the promotion, employee personal rights, annual leave, discipline investigation,
suspension, dismissing.
The Problems in Guardianship Inspection and Ways of Solution
The inspection of local authorities by means of the administrative methods is really
important in protecting the local autonomies, inducing the improvement of these
institutions, guiding their activities and preventing the potential and possible mistakes. The
excessive and gross implementation of the administrative inspection has the danger of the
distortion in autonomy of the local governments. On the other hand, the inadequacy of the
inspection may lead to hinder for the targeted aims. Unfortunately, the inspection of the
local governments has many problems in Turkey.
The administrative guardianship inspection over the local governments has been removed
for the sake of their budget and employees, but it is rarely argued that the assembly
resolutions can revoke these inspection in necessary circumstances (Güler, 2004:31).
However, even though the administrative guardianship inspection over the local

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�International Conference on Economic and Social Studies (ICESoS’13), 10-11 May, 2013, Sarajevo

governments was not totally removed, it was partially palliated in many respects. The most
important problem in this matter is that much inspection council was abolished and many
institutions were dissolved. As a result of these removals, we can witness a great gap in
inspecting the search, investigation, analysis of the mentioned institutions.
Especially the Council of Accounts overtaken the mission of external audit cannot function
to inspect the local governments with more than three thousand units in accordance with
the legal compliance, performance criteria and fiscal dimension (Akdoğan, 2004:28; Uluğ,
2004:114-118).
The central government has the authority of guardianship inspection in order to “provide
the social interest” and “duly satisfaction of local necessities”. It means that the
Constitution allows for the guardianship inspection and the inspection for the compliance
with laws. Nevertheless, it has the potential danger to shift the guardianship inspection into
the discretionary and expediency inspection. Consequently, this kind of ambivalent and
ambiguous statements can lead to misunderstanding and abasement. Therefore, the
guardianship inspection should be limited with the compliance with the law and the
constrains of the determined targets, aims and extents.
Conclusion
The inspection of the local government could not be effective and influential in Turkey
because there is deprivation of the targets, performance criteria, the principles of the
compliance with the law for many years. However, we can mention about the overlapping
and repetition of the inspections because many institutions and bodies overtaken the
mission of inspection as a discrepancy of functions and conflict situations. In some cases,
the local authorities could not have their tasks because they were subjected of excessive
inspection and lessening of their power as a result of lack of confidence.
On the other hand, the corruption and extravagance and wastage have been prevalent in
administrative affairs because of the lack of inspection in different levels of administration.
As a result of the latest regulations, and amendments concerned with the local governments
in Turkey, many missions, services and powers of the central government were delegated
into the local authorities. However the local governments with their new and increased
authorities could not achieved to satisfy the expectations of the local people. For this
reason, the inspection of these bodies has become inevitable to be restrict inspected in
effective and efficient ways.
The old fashioned inspection in classical public administration contains the punishment of
the personal who committed the mistake was replaced by the understanding of inspection
consist of preventive approach to take precaution before creating the mistakes and faults
and depending upon the guidance function for employees and result and process-based
parameters.
This transformation suffered in the scope of the public administration reflected into the
inspection mechanism with the peculiarities of focusing on the factual trues and
convenience with the legal regulations, adequacy on the new requirement and conditions
and referring the contemporary inspection techniques and mechanisms. The regulations
concerned with the guardianship inspection over the local governments put in an
appearance in Constitution and the laws. The extents, aims and the constrains of the

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�International Conference on Economic and Social Studies (ICESoS’13), 10-11 May, 2013, Sarajevo

guardianship inspection should not be directed into the propriety control because of the
ambiguity of the legal framework. However, the guardianship inspection of local
governments may give harm their local autonomies. For this reason, this surveillance
should be in minimum level and in accordance with the legal framework.
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Yönetimi ve Kontrol Kanunu”

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                <text>The Influence of Local Governments over the  Transformation in Inspection Understanding of Turkey  on Tutorship Inspection</text>
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                <text>UNAL, Feyzullah
ERDOGAN, Selami</text>
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          <element elementId="94">
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                <text>The expansion in the functions and activities of public administration in last  years led to the administration more systematic and convenient with the  scientific rules. However, the expansion and frequency for the functions  and activities of the administration brought about inertia in bureaucracy,  red taping and corruption and the complaints of the governed about the  activities of the administration. All these developments led to invent,  develop and use the contemporary inspection methods and techniques.  Local governments are the governmental administrative units which are  investable and complementary parameters of the public administration  together with the central government in almost all countries. During the  historical progress, the local governments has been transformed into the  essential institutions in executing the local services by providing the  productivity and effectiveness and enhancing the democratic possibilities.  Local governments are the closer and at the lower level administrative  bodies. The power and the functionality of local administration is directly  relevant with the level democracy in any given society. In analysing the  legal and structural transformation of public administrative inspection in  last years of Turkey, it can be seen that the important problems are still  remaining under the inspection of administration for the tutorship. In this  presentation, the influence of the transformation emerged in the  understanding of inspection in the public administration over the tutorship  inspection of local administration has been elaborated and offered some  new solutions for the problems which may arise during this process.  Keywords: Public Administration, Local Administration, Inspection,  Tutorship Inspection, Local Autonomy.</text>
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                <text>ISSN 978-9958-834-23-3     </text>
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                    <text>International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

Economic Crises and Its Impacts on International Road
Transportation Sector between European Union and
Turkey
Ulviyye Aydın
Gediz University, İzmir, Turkey
ulaydin91@hotmail.com
In 2008, when the ratification process of the Lisbon Treaty had been
continuing, the global financial crises had been perceived as an AngloSaxon recession early on, however it increased the problems significantly,
which EU countries were already faced. So, serious problems arise in such
countries, like UK, Ireland and Spain, where the share of financial services
in national incomes was sufficiently high. As a result of global crises, loss of
consumer confidence and decrease in the world trade volume forced also
German economy-one of the biggest exporters of the world. The new
members of EU, who realized its largest enlargement in 2004, have been
affected negatively by the crises.
The EU members, who were unprepared to crises, under the effects of lack
of final decisions about the coordination of economic and financial policies
in EU agreements, could not perform well in common “struggle” against
crises. Although coordination provided by the actions of some EU member
states leaders prevented the conclusion of crises with a disaster, but this
could not stop low growth rates and high unemployment.
All these negative developments deeply affected every sector of the EU
economy, a logistics sector also, which has a key role to play in increasing
the competitiveness of European industry in both the services and
manufacturing sectors with about 7 million employments (in freight
logistics).
On the other hand, an economic crisis in the EU decreased its trade volume
with Turkey. The EU is the Turkey’s first trade partner. But the reduction of
the domestic demand in the EU naturally lowered the level of trade
between them. Turkey’s import rate from the EU decreased from 40,8% in
2007 to 39,3% in 2010. Also in this period Turkey’s export to the EU
declined from 56,8 % to 46,3%. These developments in foreign trade
decreased a volume of international road freight transportation between
the EU and Turkey also. Additionally, the EU’s protective policies such as
permit and visa limitations narrows the trade strongly.

269

�International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

The purpose of this paper is to describe the main reasons of negative
changes in international road transportation sector between the European
Union and Turkey in the light of economic crises and make suggestions to
develop the bilateral sectoral relations on behalf of increasing trade and
elimination of crisis’s impacts. The Turkish Union of Chambers and
Commodity Exchanges’ and the International Road Transport Union’s data
about the quantity of permits and TIR carnets will be used for evaluation of
transport volumes between the EU and Turkey.
Keywords: Enlargement, European Union, International Road
Transportation, Global Economic Crises, Logistics, Permit, Trade, Turkey.

270

�</text>
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                <text>ULVIYYE, Aydin</text>
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                <text>In 2008, when the ratification process of the Lisbon Treaty had been  continuing, the global financial crises had been perceived as an Anglo-  Saxon recession early on, however it increased the problems significantly,  which EU countries were already faced. So, serious problems arise in such  countries, like UK, Ireland and Spain, where the share of financial services  in national incomes was sufficiently high. As a result of global crises, loss of  consumer confidence and decrease in the world trade volume forced also  German economy-one of the biggest exporters of the world. The new  members of EU, who realized its largest enlargement in 2004, have been  affected negatively by the crises.  The EU members, who were unprepared to crises, under the effects of lack  of final decisions about the coordination of economic and financial policies  in EU agreements, could not perform well in common “struggle” against  crises. Although coordination provided by the actions of some EU member  states leaders prevented the conclusion of crises with a disaster, but this  could not stop low growth rates and high unemployment.  All these negative developments deeply affected every sector of the EU  economy, a logistics sector also, which has a key role to play in increasing  the competitiveness of European industry in both the services and  manufacturing sectors with about 7 million employments (in freight  logistics).  On the other hand, an economic crisis in the EU decreased its trade volume  with Turkey. The EU is the Turkey’s first trade partner. But the reduction of  the domestic demand in the EU naturally lowered the level of trade  between them. Turkey’s import rate from the EU decreased from 40,8% in  2007 to 39,3% in 2010. Also in this period Turkey’s export to the EU  declined from 56,8 % to 46,3%. These developments in foreign trade  decreased a volume of international road freight transportation between  the EU and Turkey also. Additionally, the EU’s protective policies such as  permit and visa limitations narrows the trade strongly. The purpose of this paper is to describe the main reasons of negative  changes in international road transportation sector between the European  Union and Turkey in the light of economic crises and make suggestions to  develop the bilateral sectoral relations on behalf of increasing trade and  elimination of crisis’s impacts. The Turkish Union of Chambers and  Commodity Exchanges’ and the International Road Transport Union’s data  about the quantity of permits and TIR carnets will be used for evaluation of  transport volumes between the EU and Turkey.  Keywords: Enlargement, European Union, International Road  Transportation, Global Economic Crises, Logistics, Permit, Trade, Turkey.</text>
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                    <text>International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

The New Perspectives in Turkish Foreign Policy
Regarding With The West After The Cold War
Bülent Uğrasız
Dokuz Eylul University, İzmir, Turkey
bulent.ugrasiz@deu.edu.tr
At beginning of the 21st century, Turkey’s approach to the West has also
entered new period. Recent year’s Turkish society has changed
enormously. Turkish foreign policy horizons have expanded, and Turkey
has developed a more active and sovereignty centered approach to
nearby regions and with allies. As a part West, European Union has
changed, too. European Union has moved decidedly ambivalent stance to
a more integrationist approach in its relations with Turkey. NATO which is
a key institutional link for Turkey to the West has heightened Turkey’s
value to the Alliance. The EU is developing foreign and defense policies at
the same time independently from NATO. In such case, the role of Turkey
remains uncertain. Turkey’s geopolitical importance is very clear for the
West. Especially the US and Turkey have developed a common agenda for
relations in the period of post-Cold world.
Taking care of this background, this study explores the changing
parameters in Turkish-Western relations and also looks at the new
perspectives in strategic cooperation of Turkish-European-the U.S.
triangle. I will also analyze the future relations of Turkey with EU.
Keywords: Foreign Policy, the West, European Union, the Future of Turkey
in the West

70

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                <text>The New Perspectives in Turkish Foreign Policy  Regarding With The West After The Cold War</text>
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          <element elementId="96">
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                <text>UGRASIZ, Bulent</text>
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          <element elementId="94">
            <name>Abstract</name>
            <description>A summary of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="14187">
                <text>At beginning of the 21st century, Turkey’s approach to the West has also  entered new period. Recent year’s Turkish society has changed  enormously. Turkish foreign policy horizons have expanded, and Turkey  has developed a more active and sovereignty centered approach to  nearby regions and with allies. As a part West, European Union has  changed, too. European Union has moved decidedly ambivalent stance to  a more integrationist approach in its relations with Turkey. NATO which is  a key institutional link for Turkey to the West has heightened Turkey’s  value to the Alliance. The EU is developing foreign and defense policies at  the same time independently from NATO. In such case, the role of Turkey  remains uncertain. Turkey’s geopolitical importance is very clear for the  West. Especially the US and Turkey have developed a common agenda for  relations in the period of post-Cold world.  Taking care of this background, this study explores the changing  parameters in Turkish-Western relations and also looks at the new  perspectives in strategic cooperation of Turkish-European-the U.S.  triangle. I will also analyze the future relations of Turkey with EU.  Keywords: Foreign Policy, the West, European Union, the Future of Turkey  in the West</text>
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                    <text>International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

The Role of Religion on Turkey’s International Trade
Halil Uçal
Adnan Menderes University, Aydın, Turkey
hucal@adu.edu.tr
In the last decade, with the help of political stability, Turkish economy has
grown rapidly. After the financial crisis in 2001 not only economy but also
international trade volume has started to improve. The trade policy which
had focused on Customs Union with European Community changed and
resulted to expansion to other regions. Especially Middle East and Asian
countries’ share increased in Turkey’s total trade. As it is known, there
has been a debate about Turkey's shift of axis on foreign policies and on
international trade. In recent years Turkey carries out more active policies
in Middle East region. According to some views, a conservative and
religiously oriented government is the cause of the changes in policies. The
aim of this paper is to find the role of the religious affinity on Turkey's
international trade. Turkey's foreign trade will be analyzed by using Gravity
Theory Method. Panel regression method will be used for econometric
modeling. The variables used in the model covers 2002-20011 yearly data
of Turkey's bilateral trade volumes with main trade partners. In the first
section, a comparative analysis of Turkish foreign trade will be made
between the last decades and before. In the second section, the new
aspects on foreign policies and the effects on foreign trade will be
discussed. In the third section, the econometric analysis will be presented.
Finally, the empirical results will be discussed. It is expected that the
religious similarity plays a positive role in enhancing foreign trade.
Keywords: Gravity Theory, Trade, Religion, Turkey.

142

�</text>
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                <text>The Role of Religion on Turkey’s International Trade</text>
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            <elementTextContainer>
              <elementText elementTextId="14178">
                <text>In the last decade, with the help of political stability, Turkish economy has  grown rapidly. After the financial crisis in 2001 not only economy but also  international trade volume has started to improve. The trade policy which  had focused on Customs Union with European Community changed and  resulted to expansion to other regions. Especially Middle East and Asian  countries’ share increased in Turkey’s total trade. As it is known, there  has been a debate about Turkey's shift of axis on foreign policies and on  international trade. In recent years Turkey carries out more active policies  in Middle East region. According to some views, a conservative and  religiously oriented government is the cause of the changes in policies. The  aim of this paper is to find the role of the religious affinity on Turkey's  international trade. Turkey's foreign trade will be analyzed by using Gravity  Theory Method. Panel regression method will be used for econometric  modeling. The variables used in the model covers 2002-20011 yearly data  of Turkey's bilateral trade volumes with main trade partners. In the first  section, a comparative analysis of Turkish foreign trade will be made  between the last decades and before. In the second section, the new  aspects on foreign policies and the effects on foreign trade will be  discussed. In the third section, the econometric analysis will be presented.  Finally, the empirical results will be discussed. It is expected that the  religious similarity plays a positive role in enhancing foreign trade.  Keywords: Gravity Theory, Trade, Religion, Turkey.</text>
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                    <text>International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

The Impact of Social Media in the Selection of Tourist
Destinations: University Students for a Research
Ercan Tutan
Pamukkale University, Denizli, Turkey
tutanercan@gmail.com
Yasin Özaslan
Yalova University, Yalova, Turkey
ozaslanysn@gmail.com
Internet, affecting every sector in the world, the tourism sector and
interaction between the consumer and the tourism sector has changed.
Consumers, separating time and money to buy touristic goods and
services, want to live in the negative sense experience without any
surprises. For this purpose, the consumers collect about the
product/service information from various sources. These sources of
information in the past, the traditional media and social environment of
the acquired information with limited today, in online environments more
comprehensive information is presented. Today, these online
environments, most importantly, are the social media platforms. Social
media platforms offer the opportunity to reach a very large audience in a
short time, on these platforms, the positive / negative images, thoughts
about touristic product / service, affects different degrees of consumers in
terms of sharing of experiences. In addition, the increase in the use of
smart phone consumers, as well as the use of internet social media makes
it easier to transport.
The purpose of this study is to determine the effect of social media in
choice of tourist destination of university students. For this purpose, a
questionnaire was developed. The questionnaire in order to improve 50
university students about an hour-long interview made and the meantime,
whether they used social media for the selection of a touristic destination,
which benefit from social media properties, on the purposes for which
they use social media in the process, asked and the answers given in the
literature used in conjunction with any item with the support of a total of
30 were obtained. Afterwards, a questionnaire was designed with the
support of expert opinion. The questionnaire was prepared, first as a pilot
study within the scope of the 100 people applied. After the pilot study, the
necessary arrangements have been made and the final version of the

103

�International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

questionnaire, face-to-face interviews with 1748 university student was
applied throughout Turkey. The obtained data were analyzed with
statistical analysis program. According to the results of factor analysis for
the analysis of the validity of five different sizes were determined. These
are: "Information Sharing", " the Effect of the Members”, "Acquisition of
Knowledge", "the Effect of Well-known People" and "Accuracy of
Information" dimensions. As a result of the reliability test, the individual
dimensions, the number of times the lowest and the highest alpha, was
determined to be 79% to 69%. According to the results, social media is
seen to be effective in the selection of tourist destination. Participants
used social media for the purpose of obtaining information, "Acquisition of
Knowledge" as a result of having the highest average size has been
determined. In this study, as well as recommendations for future work are
presented.
Keywords: Destination, Decision-Making Process,
Information Resources, Destination Marketing, Internet

104

Social

Media,

�</text>
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OZASLAN, Yasin</text>
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                <text>Internet, affecting every sector in the world, the tourism sector and  interaction between the consumer and the tourism sector has changed.  Consumers, separating time and money to buy touristic goods and  services, want to live in the negative sense experience without any  surprises. For this purpose, the consumers collect about the  product/service information from various sources. These sources of  information in the past, the traditional media and social environment of  the acquired information with limited today, in online environments more  comprehensive information is presented. Today, these online  environments, most importantly, are the social media platforms. Social  media platforms offer the opportunity to reach a very large audience in a  short time, on these platforms, the positive / negative images, thoughts  about touristic product / service, affects different degrees of consumers in  terms of sharing of experiences. In addition, the increase in the use of  smart phone consumers, as well as the use of internet social media makes  it easier to transport.  The purpose of this study is to determine the effect of social media in  choice of tourist destination of university students. For this purpose, a  questionnaire was developed. The questionnaire in order to improve 50  university students about an hour-long interview made and the meantime,  whether they used social media for the selection of a touristic destination,  which benefit from social media properties, on the purposes for which  they use social media in the process, asked and the answers given in the  literature used in conjunction with any item with the support of a total of  30 were obtained. Afterwards, a questionnaire was designed with the  support of expert opinion. The questionnaire was prepared, first as a pilot  study within the scope of the 100 people applied. After the pilot study, the  necessary arrangements have been made and the final version of the questionnaire, face-to-face interviews with 1748 university student was  applied throughout Turkey. The obtained data were analyzed with  statistical analysis program. According to the results of factor analysis for  the analysis of the validity of five different sizes were determined. These  are: "Information Sharing", " the Effect of the Members”, "Acquisition of  Knowledge", "the Effect of Well-known People" and "Accuracy of  Information" dimensions. As a result of the reliability test, the individual  dimensions, the number of times the lowest and the highest alpha, was  determined to be 79% to 69%. According to the results, social media is  seen to be effective in the selection of tourist destination. Participants  used social media for the purpose of obtaining information, "Acquisition of  Knowledge" as a result of having the highest average size has been  determined. In this study, as well as recommendations for future work are  presented.  Keywords: Destination, Decision-Making Process, Social Media,  Information Resources, Destination Marketing, Internet</text>
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                    <text>International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

IFRS Adoption and Audit LAG: Evidence from Turkey
Aslı Türel
İstanbul University, İstanbul, Turkey
gunduzay@İstanbul.edu.tr
Ahmet Türel
İstanbul University, İstanbul, Turkey
aturel@İstanbul.edu.tr
Havva Nur Çiftci
İstanbul University, İstanbul, Turkey
hnciftci@İstanbul.edu.tr
International Financial Reporting Standards (IFRS) adoption by the
European Union is one of the biggest events in the history of financial
reporting, making IFRS the most widely accepted financial reporting model
in the world. The issue of complexity of IFRS has become a major concern
among the preparers of financial statements, directors and auditors. Since
IFRS demands detailed disclosures, it requires more effort and time to
conduct the audit. Investors need reliable and timely information in order
to take correct decisions, and auditing is the process that assures users of
the reliability of the financial information that they require. This paper
empirically examined whether IFRS adoption would affect audit lag. Also in
this paper we investigated the factors (company size, sign of income,
opinion, auditor size, sector, gearing, auditor change) that may affect the
audit lag. In 2008 listed companies in the İstanbul Stock Exchange (ISE) are
required to prepare their financial statements compatible with IFRS
adopted by the European Union. Companies that listed in the ISE must
submit their separate financial statements within 10 weeks and
consolidated financial statements within 14 weeks of the financial yearend. The sample comprises 248 companies listed in the ISE during the
period 2007 and 2008. The delays are measured as a function of the
number of days that elapse from the closure of the accounting period until
the date when the audit report is signed. In 2007, for solo financial
th
statement preparers 54% of them reported earlier than the expected 69
day after a company’s financial year-end. About 46% of the ISE listed
companies reported late. In 2008, for solo financial statement preparers
th
35% of them reported earlier than the expected 67 day after a company’s
financial year-end. About 65% of the ISE listed companies reported late. In
2007, for consolidated financial statement preparers 56% of them
40

�International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo
th

reported earlier than the expected 97 day after a company’s financial
year-end. About 46% of the ISE listed companies reported late. In 2008, for
consolidated financial statement preparers 49% of them reported earlier
th
than the expected 95 day after a company’s financial year-end. About
51% of the ISE listed companies reported late. According to our preliminary
results there is an increase in audit delay after IFRS adoption both for solo
and consolidated financial statements.
Keywords: IFRS, Financial Reporting, Audit Lag, Turkey, Timely Reporting.

41

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          <element elementId="96">
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TUREL, Ahmet
NUR CIFTCI, Havva</text>
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                <text>International Financial Reporting Standards (IFRS) adoption by the  European Union is one of the biggest events in the history of financial  reporting, making IFRS the most widely accepted financial reporting model  in the world. The issue of complexity of IFRS has become a major concern  among the preparers of financial statements, directors and auditors. Since  IFRS demands detailed disclosures, it requires more effort and time to  conduct the audit. Investors need reliable and timely information in order  to take correct decisions, and auditing is the process that assures users of  the reliability of the financial information that they require. This paper  empirically examined whether IFRS adoption would affect audit lag. Also in  this paper we investigated the factors (company size, sign of income,  opinion, auditor size, sector, gearing, auditor change) that may affect the  audit lag. In 2008 listed companies in the İstanbul Stock Exchange (ISE) are  required to prepare their financial statements compatible with IFRS  adopted by the European Union. Companies that listed in the ISE must  submit their separate financial statements within 10 weeks and  consolidated financial statements within 14 weeks of the financial yearend.  The sample comprises 248 companies listed in the ISE during the  period 2007 and 2008. The delays are measured as a function of the  number of days that elapse from the closure of the accounting period until  the date when the audit report is signed. In 2007, for solo financial  statement preparers 54% of them reported earlier than the expected 69th  day after a company’s financial year-end. About 46% of the ISE listed  companies reported late. In 2008, for solo financial statement preparers  35% of them reported earlier than the expected 67th day after a company’s  financial year-end. About 65% of the ISE listed companies reported late. In  2007, for consolidated financial statement preparers 56% of them reported earlier than the expected 97th day after a company’s financial  year-end. About 46% of the ISE listed companies reported late. In 2008, for  consolidated financial statement preparers 49% of them reported earlier  than the expected 95th day after a company’s financial year-end. About  51% of the ISE listed companies reported late. According to our preliminary  results there is an increase in audit delay after IFRS adoption both for solo  and consolidated financial statements.  Keywords: IFRS, Financial Reporting, Audit Lag, Turkey, Timely Reporting.</text>
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                    <text>International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

Audit Tenure and Audit Quality: Evidence from Turkey
Ahmet Türel
İstanbul University, İstanbul, Turkey
aturel@İstanbul.edu.tr
Aslı Türel
İstanbul University, İstanbul, Turkey
Havva Nur Çiftçi
İstanbul University, İstanbul, Turkey
The rise of accounting scandals in the last decade has reduced trust of the
users in audited financial statements, so users have started questioning
the quality of audit work. This paper aims to test empirically whether
audit-firm tenure reduces audit quality. After the accounting scandals in
the USA and the Europe, and the associated failure of Arthur Andersen,
benefits of audit firm or partner rotation on audit quality becomes a
controversial subject. Sarbanes Oxley Act of 2002 considered audit firm
tenure as a potential area that needed to be investigated because the
consecutive years of auditor-client relationship has the potential to impair
auditor independence. It is argued that the audit quality and therefore the
quality of general purpose financial statements increase when a new
auditor with fresh and skeptical eyes evaluates the financial statements.
Using the same senior personnel on an audit engagement over a long
period of time believed to create self-interest and familiarity threats to
independence (Eilifsen, Messier, Glover and Prawit, 2010). For example, in
the Enron case, it appears that the auditors became too familiar with the
company personnel, such that independence in fact and in appearance
both may have been compromised (Ryken et al, 2007). Familiarity lead to
learned confidence about the results when making assumptions about
outcomes and using less rigorous audit procedures or static audit
programs.
According to the new Independent Audit Communiqué issued in December
2012 by Turkish Public Oversight Accounting and Auditing Standards Board
(POAASB), in an audit of the public interest entity, a firm shall not be the
auditor for more than seven years for the last ten years. In addition to
that, an individual shall not be a key audit partner for more than five years
in the last seven years. After such time the individual shall not be a

21

�International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

member of the engagement team or be a key audit partner for the client
for two years (Official Gazette, 25809).
This paper tests whether a statistically significant association exists
between the audit firm tenure with a client and evidence of reduced audit
quality as measured by the propensity of modified audit opinions. We
assume that the decline in audit quality is indicated by the auditor not
issuing a modified opinion for firms whose financial statements are
materially misstated. Based on a sample of 253 firms listed on İstanbul
Stock Exchange (ISE) and 2277 firm-year observations of audit reports
during the 2002-2010 periods, the analysis produces evidence that the
number of consecutive years of audit firm-client relationship negatively
affects the auditor quality measured by the propensity of modified audit
opinions. We choose the 2008 and 2009 periods for our main analysis
because in 2010 a mandatory audit firm rotation policy was executed for
the companies listed in the ISE. Before this period Turkey has an
environment where the rotation policy is not mandatory. The results of
this study are expected to contribute the regulation of the quality of
auditing by the regulator (POAASB) with regard to auditor rotation.
Keywords: Audit Tenure, Audit Quality, Audit Opinion, Independence

22

�</text>
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TUREL, Asli
NUR CIFTCI, Havva</text>
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          <element elementId="94">
            <name>Abstract</name>
            <description>A summary of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="14151">
                <text>The rise of accounting scandals in the last decade has reduced trust of the  users in audited financial statements, so users have started questioning  the quality of audit work. This paper aims to test empirically whether  audit-firm tenure reduces audit quality. After the accounting scandals in  the USA and the Europe, and the associated failure of Arthur Andersen,  benefits of audit firm or partner rotation on audit quality becomes a  controversial subject. Sarbanes Oxley Act of 2002 considered audit firm  tenure as a potential area that needed to be investigated because the  consecutive years of auditor-client relationship has the potential to impair  auditor independence. It is argued that the audit quality and therefore the  quality of general purpose financial statements increase when a new  auditor with fresh and skeptical eyes evaluates the financial statements.  Using the same senior personnel on an audit engagement over a long  period of time believed to create self-interest and familiarity threats to  independence (Eilifsen, Messier, Glover and Prawit, 2010). For example, in  the Enron case, it appears that the auditors became too familiar with the  company personnel, such that independence in fact and in appearance  both may have been compromised (Ryken et al, 2007). Familiarity lead to  learned confidence about the results when making assumptions about  outcomes and using less rigorous audit procedures or static audit  programs.  According to the new Independent Audit Communiqué issued in December  2012 by Turkish Public Oversight Accounting and Auditing Standards Board  (POAASB), in an audit of the public interest entity, a firm shall not be the  auditor for more than seven years for the last ten years. In addition to  that, an individual shall not be a key audit partner for more than five years  in the last seven years. After such time the individual shall not be a member of the engagement team or be a key audit partner for the client  for two years (Official Gazette, 25809).  This paper tests whether a statistically significant association exists  between the audit firm tenure with a client and evidence of reduced audit  quality as measured by the propensity of modified audit opinions. We  assume that the decline in audit quality is indicated by the auditor not  issuing a modified opinion for firms whose financial statements are  materially misstated. Based on a sample of 253 firms listed on İstanbul  Stock Exchange (ISE) and 2277 firm-year observations of audit reports  during the 2002-2010 periods, the analysis produces evidence that the  number of consecutive years of audit firm-client relationship negatively  affects the auditor quality measured by the propensity of modified audit  opinions. We choose the 2008 and 2009 periods for our main analysis  because in 2010 a mandatory audit firm rotation policy was executed for  the companies listed in the ISE. Before this period Turkey has an  environment where the rotation policy is not mandatory. The results of  this study are expected to contribute the regulation of the quality of  auditing by the regulator (POAASB) with regard to auditor rotation.  Keywords: Audit Tenure, Audit Quality, Audit Opinion, Independence</text>
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                    <text>International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

The Implementation of MIS in Banks of Tuzla Canton
Danel Trumic
International Burch University, Sarajevo, Bosnia and Herzegovina
danel_tr@hotmail.com
Meliha Handzic
International Burch University, Sarajevo, Bosnia and Herzegovina
mhandzic@ibu.edu.ba
Management Information Systems (MIS) are playing an important role in
the banking sector. Increasing speed and power of information and
communication technologies and their innovative applications enable
banks operating in developed economies to gain competitive advantage
and enhance their customer satisfaction. The purpose of this study is to
investigate the issue in the case of a transitional economy.
In particular, a survey study was conducted to audit the implementation of
MIS in the banking sector of Canton Tuzla, Bosnia and Herzegovina. The
data were collected from the employees who were users of MIS in major
banks operating in Canton Tuzla. The collected data were analyzed using
descriptive tests. The results revealed some interesting patterns. These
findings and their implications are discussed in detail. In the end, some
plausible directions are recommended for future research.
Keywords: Management Information Systems, Bosnia and Herzegovina,
Bank

84

�</text>
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                    <text>International Conference on EconomicandSocialStudies (ICESoS’13), 10-11 May, 2013, Sarajevo

The Implementation of MIS in Banks of Tuzla Canton
DanelTrumic
International Burch University, Sarajevo, Bosnia and Herzegovina
danel_tr@hotmail.com
MelihaHandzic
International Burch University, Sarajevo, Bosnia and Herzegovina
mhandzic@ibu.edu.ba
Abstract
Information Systems (IS) are playing an important role in the banking sector.
Increasing speed and power of information and communication technologies and their
innovative applications enable banks operating in developed economies to gain
competitive advantage and enhance their customer satisfaction. The purpose of this
study was to investigate the role of banking IS in the context of a transitional
economy. In particular, a survey study was conducted to audit the implementation of
IS in banks operating in Canton Tuzla, Bosnia and Herzegovina. The data were
collected from the employees who were users of IS in these banks. The collected data
were analysed using descriptive tests. The results revealed some interesting patterns.
These findings and their implications are discussed in detail and some plausible
directions are recommended for future research.
Keywords: Information systems (IS), IS sophistication, IS usage, IS success, banking
sector, survey study, Bosnia and Herzegovina

Introduction
Banksarebecomingincreasinglydependant on informationsystems (IS) fortheirday-todayperformance. IS isplaying a vital role in increasingefficiencyandreducingcost, as well
as in differentiation of bankingproductsfromitscompetitors.
Increasingspeedandpower
of
informationandcommunicationtechnologiesandtheirinnovativeapplicationsenablebanksoper
ating
in
developedeconomiestogaincompetitiveadvantageandenhancetheircustomersatisfaction.
However,
thenewrequirementsforinformation,
largeexposuresandstresstestingpresentnewchallengestothefinancialsector.
Therefore,
banksneedtocontinuoslylook at how theyareaddressingthere IS requirements.
The 2011 survey of managementinformationsystemsconductedbytheAssociation of
ForeignBanks
(2011)
reportedslowprogressfromtoomuchdependence
on
spreadsheetstoincreasedinvestments
in
businessintelligencetechnology.
However,
verylittleresearchexiststhatinvestigatesthe role of IS in thebankingsector of
thedevelopingandtransitionaleconomies.
Recognisingtheimportance of the role that IS plays in thebankingsector, thepurpose of
thisstudy is toaddresstheissue in thecontext of BosniaandHerzegovina. Inparticular,
thestudyaimstogain an insightintothestate of IS implementation in thebanksoperating in

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Tuzla Canton, a region of BosniaandHerzegovina. Canton Tuzla is a homeregion of one of
theauthorsandtherefore of specialinterest.
LiteratureReview
Information systems (IS) are defined as inter-related sets of hardware, software, people,
procedures and data components (Turban et al, 1999). The main goal of IS is to collect,
manipulate and disseminate information in order to help individuals and collectives to
improve their business operation and decision making.
The literature classifies IS into different types on the basis of the activities and functions
they support (Laudon and Laudon, 2006, 2007). The major types of IS mentioned in the
literature include: Transaction Processing Systems; Enterprise Systems that cover Supply
Chain Management Systems and Customer Relationship Management Systems, as well as
various Functional Information Systems such as Human Resources Management Systems,
Accounting, Finance, Marketing Information Systems; Managerial Support Systems that
include Management Information Systems, Decision-Support Systems, Executive Support
Systems, Knowledge Management and Business Intelligence Systems, There are also
special purpose systems like Geographic Information Systems.
The role of transaction processing systems is seen in capturing and recoding daily business
transactions such as sales, receipts, orders, cash deposits, payroll records etc. Management
information systems support operational management by summarising and reporting basic
operations using data from the transaction processing systems. Decision support systems
focus on solving semi-structured decision problems. Executive support systems are
concerned with internal and external data needed for long-term planning. More recently,
knowledge management and business intelligence/analytics systems are becoming popular
means of support for organisational knowledge development and transfer (Post and
Anderson, 2006; Oz, 2009).
Enterprise systems comprise of two major subsystems: supply chain management and
customer relationship management systems. The first one supports purchasing of raw
materials, and manufacturing and assembly activities. The second one manages
organisation’s relationships with customers. The major goal is to increase the quality of
customer service. Enterprise systems also include various functional systems (eg. human
resources, accounting and finance management) that provide support for secondary
activities in the value chain.
All these types of systems can be found in the banking sector where they support various
primary and secondary value chain activities. For example, retail banks use internet and
phone banking to provide maximum customer services on loans, accounts, credit cards,
insurance, etc. (Pond, 2007). Wholesale banking provides internet solutions for
commercial banking, corporate banking, specialised lending services, treasury
management etc. (Hoyt, 2012). Customer identification (Rhodes, 2012) systems provide
security, employee records (Islam, 2011) monitor the working efficiency of an employee,
complaints system gives an opportunity to a customer to complain via a written and online
communication (European Investment Bank, 2010; Uppal, 2010). Account opening is
simplified (Sinha 2012) and ATM enables easy withdrawal of cash (Hayashi et al, 2006).
Electronic banking has been seen as an inevitable aspect of financial services (Harris and
Spence, 2012). More recently, mobile banking is being encouraged (Hayashi, n.d.).
Electronic clearing service deals with bulk and repeating payment transactions (Reserve

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Bank of India, 2011). RTGS (real time gross settlement) service facilitates interbank
money transfer (Kaushik, 2012). Finally, e-billing solutions increase convenience and
decrease biller’s cost (Radecki and Wenninger, 1999).
Research Methodology
Descriptive survey was selected as a preferred research method to investigate the level of
sophistication, usage and impact of information systems (IS) implemented in major banks
operating in Canton Tuzla. This method enabled systematic gathering of quantitative data
from a sample of individuals for the purposes of describing the attributes of the larger
population of which the individuals were members (Glock, 1967).
For the purpose of the current study, IS sophistication was evaluated in terms of the
availability and quality of various IS types from the bank employee-user point of view. IS
usage was examined in terms of the level of support provided for internal bank activities,
as well as bank obligations towards external regulatory bodies. Finally, IS impact was
assessed in terms of its perceived effectiveness and user satisfaction.
The collection of data was carried out through surveys of employees who were working in
different bank departments. A total of 21 employees from 4 different banks participated in
the study on a voluntary basis. The survey forms were distributed to respondents
personally by one of the researchers. The names of the participating banks and employees
are not disclosed in this paper in order to protect their privacy.
In responding to the survey questions, the respondents provided basic demographic
information (ie. position, education, experience, sex, age, duties). Then they rated various
aspects of their bank IS (ie. sophistication, usage, impact) on seven-point Likert scales,
with 1 and 7 representing the most negative and positive end-points. They were also asked
to provide optional textual comments and/or suggestions. Their responses were encoded
and analysed using MS Excel descriptive statistics. In addition, bank websites and
documents were used to collect secondary data about the prevailing bank culture and
strategy.
Results
The overall results shown in Table 1 indicate that almost all aspects of the banking IS were
positive. These positive assessments were demonstrated by the average scores greater than
4 (out of 7). The only negative assessment was obtained for ERP. Its average score of 3.79
was lesser than 4 (out of 7). Respondents were somewhat undecided with respect to IS
Usage for fulfilling their bank obligations towards state. This was demonstrated by the
overall mean score equal to 4 (out of 7). The results further show that all average scores
were below 7. Such scores point to major weaknesses and obstacles and indicate that there
is room for further improvement.
The most sophisticated types of IS were electronic banking (6.57) and communication
systems (6.43). They were followed by basic banking system (5.90), clearing system (5.76)
and RTGS (5.71). Business intelligence systems were fairly good (4.80). In contrast,
enterprise resource planning systems were poor (3.79).

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With respect to IS usage, the results indicate that the systems were used mostly for
management support (6.06). This was followed by fullfiling obligations towards regulatory
bodies (5.35). As mentioned before, respondents were unsure about IS usage for fullfiling
obligations towards state.
The results for IS impact show that the users of the evaluated bank IS were very satisfied
with their systems (6.43) and that these systems were highly effective (6.14) in supporting
their work.
Table 1: Mean Respondents’ Scores of Various IS Aspects Examined
Aspect of Information Systems
IS Sophistication:
Basic banking system
Business intelligence
Enterprise resource planning
Electronic banking
RTGS
Clearing system
Communication systems
IS Usage:
Management support
Support for obligations towards regulatory bodies
Support for obligations towards state
IS Impact:
System effectiveness
User satisfaction

Score
5.90
4.80
3.79
6.57
5.71
5.76
6.43
6.06
5.35
4.00
6.14
6.43

Further analysis of collected data was performed to examine any potential differences
among four banks with respect to their IS sophistication, IS usage and IS impact. The
results of the comparative analysis among banks is presented in Figure 1.

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Figure 1: Comparative Analysis of IS Aspects in Four Banks
Figure 1 shows clear differences between four banks. One bank (bank 4) has much higher
scores than other three banks (bank 1,2,3) for all three IS aspects evaluated. The mean
score for IS sophistication of bank 4 (6.90) is higher than those of bank 2,1 and 3 (5.43,
5.33 &amp; 5.14). Similarly, the mean score for IS usage of bank 4 (7.00) is higher than those
for bank 3,2 and 1 (5.33, 4.76 &amp; 4.71). Finally, The mean score for IS impact of bank 4
(7.00) is higher than those for other banks 2,3 and 1 (6.29,6.13 &amp; 6.07).
Only three respondents from the same bank gave written comments. Two were negative
and one positive. One respondent commented that the bank had “poor equipment”, and
another one that the bank “needs to improve its information system due to frequent break
downs”. In contrast, the third respondent from the same bank claimed that “in our bank, all
functions well”.
Discussion
This study examined the implementation of IS in the banking sector of one specific region
(Canton Tuzla) of a national economy in transition (Bosnia and Herzegovina). The study
found out that the banks operating in this economy and region: (a) possess sophisticated IS,
(b) use IS extensively to support their banking activities; and (c) banking IS have positive
impact on business. The study also determined that some banks were more successful than
others in implementing IS.
With respect to IS sophistication, the overall findings indicate that transaction processing
types of systems were highly sophisticated, business intelligence systems were fair, while
enterprise resource planning systems were poor. Such findings are consistent with early
stages of IS maturity. They suggest the need to better integrate disparate functional
systems, as well as front-end and back office systems in order to provide full support along
the primary upstream/downstream and supporting activities in the value chain. The
findings also suggest that the banks could better use their business intelligence systems to
discover valuable patterns from their transaction data.

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The overall findings regarding IS usage indicate that the systems were mainly used for the
operational management, and to a lesser extent for fulfilling regulatory obligations and still
lesser extent for fulfilling state obligations. This is consistent with the earlier study finding
of poor integrated enterprise systems and fair business intelligence systems. Yet, these
systems are essential for providing key performance indicators across banking activities.
Finally, he study found that the participants were overall satisfied with their IS and
perceived them as effective in supporting their daily work. Given that most respondents
were employees in positions of tellers, cashiers and bank officers rather than managers,
this is not surprising. These employees were prime users of various transaction processing
systems that were assessed as highly sophisticated and used to support operational
management.
However, a comparative analysis of four banks showed that one bank was more successful
than other three banks in implementing a successful IS system. Bank 4 was dominant with
perfect or near-perfect mean scores on all three aspects of IS (sophistication, usage and
impact) that were evaluated.
Deeper analysis of this bank revealed that it was a very successful big international bank
with very high standards established in every aspect of their operation. In contrast, the
other three banks need a lot of catching up. The encouraging finding from one of these
banks is that some respondents from this bank recognised the problem they had with poor
equipment and frequent system break downs.
Conclusions
This study made two important contributions to research and practice. For research, the
study provided an insight into the state of IS implementation in the context of a transitional
economy and at a regional level. The findings revealed notable differences among banks
and system types implemented. For practice, the study pointed out major weaknesses and
obstacles that need to be overcome by banks in order to provide full support for their
banking activities.
However, the study is not without limitations. It examined IS implementation from the
bank employees’ rather than the bank customers’ perspective. The number of participants
was rather small. This may affect its reliability. Data were collected in Bosnia and
Herzegovina. The question is whether these results would hold in a different economy and
culture.
Further research is recommended to overcome these limitations. Future research may
replicate and extend the current investigation to other contexts, systems and subjects in
order to verify and generalise these findings. Future research is also encouraged to develop
new research models and variables aimed at enriching our collective understanding of the
successful IS implementation.
References
Association of Foreign Banks (2011), Management Information Systems: Survey 2011,
Cambridge Corporate Management, UK.

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Glock, C.Y. (1967) Survey Research in the Social Sciences. Russell Sage Foundation, New
York.
Kenneth C.Laudon, Jane P.Laudon (2006/2007). Management Information Systems:
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Efraim Turban, Ephraim McLean, James Wetherbe (1999). Information Technology for
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Gerald V.Post, David L.Anderson (2006). Management Information Systems: Solving
Business Problems with Information Technology (4th. ed. international edition).
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EFF OZ (2009).Management Information Systems (6th. ed. international edition). Boston,
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Keith Pond (2007). Retail Banking . London, Great Britain. Request Digital, Global
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Kimberly Rhodes (2012). SunTrust Banks, Inc. Global Certification Of Anti-Money
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Md. Zahidul Islam (2011).Standard Chartered Bank. Retrieved December 18, 2012 from
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European Investment Bank (2010). THE EIB COMPLAINTS MECHANISM.Principles
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Fumiko Hayashi, Richard Sullivan, Stuart E. Weiner (2006). A Guide to the ATM and
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Fumiko Hayashi (n.d.). In Mobile Payments: What’s in It for Consumers?. Retrieved
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2012,
from http://www.kc.frb.org/publicat/econrev/pdf/12q1Hayashi.pdf
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Electronic
2012

Bills
from

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                <text>Management Information Systems (MIS) are playing an important role in  the banking sector. Increasing speed and power of information and  communication technologies and their innovative applications enable  banks operating in developed economies to gain competitive advantage  and enhance their customer satisfaction. The purpose of this study is to  investigate the issue in the case of a transitional economy.  In particular, a survey study was conducted to audit the implementation of  MIS in the banking sector of Canton Tuzla, Bosnia and Herzegovina. The  data were collected from the employees who were users of MIS in major  banks operating in Canton Tuzla. The collected data were analyzed using  descriptive tests. The results revealed some interesting patterns. These  findings and their implications are discussed in detail. In the end, some  plausible directions are recommended for future research.  Keywords: Management Information Systems, Bosnia and Herzegovina,  Bank</text>
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                    <text>International Conference on Economic and Social Studies, 10-11 May, 2013, Sarajevo

Ethical Issues of the Child as Consumer
Edina Trnka Zeljkovid
Islamic Parental Association “ISRA”, Sarajevo, Bosnia and Herzegovina
edinatrnka@hotmail.com
This paper, entitled as "Ethical issues of the child as consumer" deals with
the major issues related to child as consumer and children's marketing.
Issues related to child as consumer are: what children buy how parents
affect children's consumer behavior, how children affect purchase decision
of their families and how relationship with peers affects children's
purchase decisions? Issues related to children's marketing are what the
effect of marketing on children’s behavior is and how children process
advertising messages. Special emphasis is on techniques that marketers
use when communicating with this group. The most important techniques
are those that are used on television and internet. Emphasis is also on
ethical issues of the marketing which has children as its target group.
Those ethical issues are from critics of marketing that it misleads children
to claims that it causes obesity and unhappiness. Main ideas of work are
that children are an important market for the producers and they have a
great market potential. Children are primary market for some products,
but they are also future market for products that they will use in future
and influential market on their families. They are group that is particularly
vulnerable to the messages that are sent to them. Children under age of 8
can't understand intention of advertiser which makes them easy to
mislead. Literature of significant authors in this field is used, such as:
McNeal, Gunter, Furnham, Calvert and others. Attention was also on
expert articles from this field. Content analysis of advertising messages
aimed at children in Bosnia and Herzegovina led to conclusion that those
messages are unethical in a large percentage. Unethical messages are
mostly in contrast of moral and social standards and they bring up false
claims. Besides that, in advertising messages for product that are intended
for parents children are used to encourage them on purchase. The study of
regulation of marketing to children in developed markets and in Bosnia
and Herzegovina proved that regulations of children's marketing in Bosnia
and Herzegovina isn't regulated enough by standards and norms. Bosnian
regulations are inconsistent with international standards that regulate this
field globally.
Keywords: Children’s Marketing, Advertising Messages Aimed At Children,
Criticism Of Marketing To Children, Regulation Of Marketing To Children.
90

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